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Tuesday, April 03, 2018

Healthy Kids Community Challenge Hastings Prince Edward

Healthy Kids Community Challenge Hastings Prince Edward is launching the Power Off and Play! initiative to encourage kids and families to build a balanced day that is not filled with screen time.

With all the new technology options and devices, limiting the time that kids spend looking at screens has never been harder. Encouraging active and fun alternatives is critical for their physical health and well-being.

Power Off and Play! is the next phase of the Healthy Kids Community Challenge, which promotes powering off before sleep, during meal and snack time, and encourages physical activity, social interaction, and fun and educational activity choices for children.

Upcoming local programs and activities planned by Healthy Kids Community Challenge Hastings Prince Edward will help families and organizations who work with
children find ways to reduce children’s screen time. Some of these activities include:

  • Working with local elementary schools to encourage active and
    screen-free recess breaks. 
  • Sponsoring community screen-free events. 
  • Conducting an assessment of local healthy play environments. 
  • Working with child care providers to promote active play in young

As part of the first phase, Run. Jump. Play. Every Day., Healthy Kids Community Challenge Hastings Prince Edward held workshops to train teachers on the importance
of physical literacy in the early years. During the second phase, Water Does Wonders, local organizations applied for water stations to help increase access to water throughout our community. The third phase, Choose to Boost Veggies and Fruit involved activities in local elementary schools to highlight Veggie and Fruit Month and working with the Community Development Council Quinte to increase capacity to offer fresh veggies and fruit at a fraction of the retail cost through the Good Food Box. 

Hastings and Prince Edward counties join 44 other communities across Ontario taking part in the Healthy Kids Community Challenge. The Healthy Kids Community Challenge unites communities with a common goal of promoting children’s health through physical activity, healthy eating and other healthy habits.

For more information about the Healthy Kids Community Challenge, please visit

“Our world is so technologically-connected, that we sometimes forget too much screen time can have lasting negative effects on our children’s development. Encouraging our kids to unplug and engage in more physical and social activities will help improve their overall physical and emotional health and well-being.” —Dr. Helena Jaczek, Minister of Health and Long-Term Care 

Quick facts
  • Research shows too much screen time for children can have negative outcomes for early development, physical and psychological health, and can interfere with important daily routines making it difficult for children to stay healthy. 
  • Hastings and Prince Edward is among 45 communities selected to take part in the Healthy Kids Community Challenge. 
  • The Healthy Kids Community Challenge Hastings Prince Edward is receiving up to $1,125,000 from Ontario to fund local community projects. 
  • The Canadian Society for Exercise and the Canadian Paediatric Society’s recommended screen time limits: 
Under 2 years of age - no screen time 
2-4 years – less than 1 hour of recreational screen time per day 
5-17 years – no more than 2 hours of recreational screen time per day 
Learn more
The Province-Wide Healthy Kids Community Challenge Initiative
HKCC in Hastings and Prince Edward counties

Media Contact:
Emily Bray
Healthy Kids Community Challenge Local Project Manager
Hastings Prince Edward Public Health
Phone: 613-966-5500, ext. 371
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